The Waffle Shop (Talk Show)

Pittsburgh, PA 2009-2013


Created in a storefront on a street corner in Pittsburgh, The Waffle Shop was a functioning restaurant that produced and broadcast a live-streaming video talk show with its customers during all operating hours. The project hybridized many social identities as it simultaneously functioned as a restaurant, talk show, business venture, public artwork, and classroom.

The Waffle Shop took the storytelling vernacular of a talk show and used it as a catalyst for complete strangers to experiment with their public identities through unscripted performance. The restaurant lured in a stream of people who offered an ongoing and uncontrollable variable to the mix as they took on roles of audience members, customer/funders, and participants.